我不是在教你使阴招

料神Sam2014-08-25外贸131983 次访问127 评论

外贸业务中的各种纠纷中,有一类是你无法避免的,就是来自客户的刁难。你永远不知道这一秒还跟你谈笑风生的客户,下一秒会出什么损招坑你

2011 年老板转了一封邮件给我,是一个英国的客户,以前买过一次一次性 PVC 手套。于是我就跟进这个英国客户。

一切都很正常,跟进了半个月,客户说有个订单计划。于是一边价格谈判一边寄样确认。客户要三个尺码的手套,数量合计一个小柜。最后一次谈判客户要求的目标价是:

M 码 14.5 美金  L 码 15.5 美金   XL 码 16.5 美金

但是这样的价格利润太低,我没有答应客户。报了个 rock bottom price.

M 码 15.2 美金  L 码 16.2 美金  XL 码 17.2 美金

之后客户没说什么,就开始和我确认印刷包装。很快,包装资料确认完毕之后,我顺势做了个 PI 给客户确认,付款方式 T/T 30% before production, the balance pay against B/L copy within 7 working days. 总货值 23000 美金。

客户收到 PI 后说三天内付款。之后三四天后,收到了客户的银行付款水单,金额是 6900 美金,客户是按照 30%订金付的。

又过了两天,定金到账了。于是安排生产。货好之后安排发货,订舱,发装船通知。收到 B/L 后,发了 Copy 件给客户通知客户付尾款。

这个时候客户回复了一封邮件,说自己并没有确认之前我最后报的最终价格:

M size $15.2,  L size $16.2, XL size  $17.2

他说一直是认为价格是他要求的价格:M $14.5,L $15.5,XL $16.5。(如果按照 PI 上的金额,比他认为的金额要多出 1600 USD)

看到邮件我很无语,因为以前碰到的无理的客户也不少,但是这样睁眼说瞎话的真是第一次见。PI 上明明白白有价格难道看不见?如果说客户是因为忙而疏忽了,那么我报的最终底价的邮件,以及 PI 都能一起疏忽了吗?这让人很不理解。如果没有确认价格,为什么会按照 PI 的总金额付出正好 30%的定金额?

虽然有点不理解,我还是回复邮件,先解释清楚。以下是邮件原文:

Hello Foss, We are very confused about your last mail. As you know, we quoted our final price by email on Jun 24th, 2011. Here enclose this email for reference.

Then we confirmed all other details of order. PI was confirmed and payment was fulfilled accordingly. The amount was exact the 30% deposit payment 6900 USD based on PI.

Now regarding these prices, is there any misunderstanding or financial mistake? Please kindly recheck it.
Await your comments.

接着客户回复:No, that’s bullshit!  The price we agreed was not like those listed on PI.  You Chinese guys are playing game!
Look, be wise! I’m ready to pay the balance, but obviously you guys want to rob me..

我一看,这客户还教训起人来了。但是 PI 是经过确认过的啊,而且回复的邮件确实来自客户本人。

我回复:

Hi Foss,

Sorry for bring you unpleasant feeling.

Our financial department's record showed that the 30% amount as deposit of our PI (No. XXXXXXX) is 6900.00 USD.  And we received your payment of 6900.00 USD on 18th, Mar. If you didn't not check the PI and agreed our price, why you arranged the payment according to that 30% of total amount? 

So our financial department convinced that you had fully accepted our PI (No. XXXXXXX) which we send to you for you to arrange deposit payment. There is no other way because all the data has recorded in our system and our financial dept. keep the B/L. Only when our company get the current amount of balance and are same with the amount showed in their system, our company will give out the B/L.

We are not robbing you, it's only 1600 USD and it's the balance between our P/I and your claimed agreed prices.

Regards,

这里其实还在跟客户据理力争,讲道理,并且根据公司财务规定,那必须付啊。

客户回复:

The truth is I claimed need the target price, and you didn’t write those prices on your PI. You guys increased prices!

都解释得这么清楚了,客户还是咬定是我们的错误,我也是无语了。

按照客户的那个目标价来算,总金额和实际出货的总金额其实只是相差 1600 美金。因此,如果答应客户按照他的目标价,我们修改商业发票,那么就少收 1600 美金,相当于这单没赚。但是如果直接就这么答应他,一来我们受不了这个憋屈,二来显得我们是理亏的,三平白无故便宜了这个无理客户。

我决定不要跟客户硬碰硬,毕竟还有 70%的货款没有收回,一切以收货款为重。还是决定先想办法收回货款再说。

于是,我写信回复,先顺着他的意思:

We believe it's a misunderstanding during the price negotiation.

Anyway, let's move on. Based on the target prices you mentioned, the tatal amount is 21400 USD.

the rest amount is:

21400 - 6900(you have paid as deposit) = 14500 USD.

Please transfer this amount asap. We will send you all shipping documents once we get the balance.

客户收到邮件后第二天很快回复,显然很高兴:

It's very good to hear that. The balance was transferred.

Enclose the swift copy.

之后没两天,14500 美金到账了。

巧的是,我的一位同事给我看了一下他百度的这个客户的邮箱(我之前还从来没有用百度搜索过),看到福步论坛上一样有人举报这个客户,邮箱一样,也是用类似的手法不承认已经谈好的价格,逼迫供应商改价格。

到这个时候,我心里不急了。现在地位反转,看怎么治你。之后我给客户回复:

Hi Foss,

Yesterday we received your payment, thanks.

This morning I went to our financial dept. to get the B/L, but our financial manager said according to our financial records, we have not received full amount payment of contract. There is still 1600.00 USD balance need to be collected.

I tried my best to explain the matter, but they said it's special matter and they didn't agree to give me B/L without our CFO's approval.

Meanwhile, they said we've made customs declearation with the amount based on our PI#XXX2011001, if the amount was not the same with the date we reported to customs, that will bring up a lot of troubles, not only financial problem but also repuation level at customs.

I plan to discuss this matter with our CFO tomorrow when he back to office. We will do our best to slove the problem smoothly.

客户一看,顿时急了:

Please talk to you CFO. Who is the CFO and managing director? Our employee in Shenzhen needs to know . He will be contacting you shortly

吓唬谁呢?无视这封邮件,特地没有当天回复他,第二天我回复:

Hello Foss,

I've talked with our CFO and reported the matter, also I shared your comments, but our CFO said he could not understand why we do not follow the amount of confirmed PI.

He said the situation was complicated.
Firstly, our financial date has been recorded into our managing system and is quite difficult to modify. If modify, he need to write report to our operation director and general manager, if passed, the report will be wait our president's approval. Our president also need to ask other two shareholders' idea then give final answer. That will cost a long time.

What's more, the problem that we've made customs declearation with the amount based on our PI BBO2011001. We checked with our document dept. and they said now there is no good way to slove it. This kind of matter is highly sensitive and Customs may suspect us to declare more amount on purpose..

So after discussion, we hope you can pay that 1600.00 USD to us this time. We will deduct this amount from your future orders. We will give you 3% special discount for each your order until the amount over, we believe it's the best solution under current situation. As soon as we receive your payment, we will do telex release.

Thanks for your kindly understanding. Await your comments.

在发送过去之前,我不禁想象 Foss 收到邮件后会气得什么样。我知道他不得不把剩余的 1600 美金付来。他付了 90%以上的货款,却还没拿到提单。

我心里想,就为了 1600 美金,他大爷的,客户这么无耻,而我装成这样,只是为了给客户一个教训。

客户收到信后,回复:

You increased the value of the invoice from what was agreed, it isn't complicated at all and there will be serious repercussions for your company.

Please be honest, I'd it really worth robbing us?? Do you honestly think you will get away with this with no actions by us?? Please advise.

收到邮件,我两三天没回复,该干嘛干嘛,客户估计急了,又来一封邮件:

your company is not honest, we will pay usd 1600,please release tomorrow, we will have a meeting about our response soon. I will advise you of our actions, we do not tolerate such behaviour and this amounts to fraud and dishonesty.

看到这,我不禁笑了。虽然手段有点偏,但是我问心无愧。我毕竟不是骗子,没有用垃圾货讹你。

然后,我回复邮件:

Don't worry. We do telex release once get the 1600 USD, which you should have paid us together with last transferring.

We have to pay again for bank charges. But, it's a piece of cake.

之后,客户付了 1600 美金也没多说,回复道:

We require telex release by tomorrow as agreed.

确认收到 1600 美金之后,我回复客户:

Hello Foss,
We' ve received that balance. 1600 USD. Thanks.
I have let our document department to do telex release ASAP.
全款到此全部收回来了,于是我们把提单电放了。电放之后,收到客户一封邮件如下:
We require a refund of the difference that you robbed us. Failure to do so will lead me to add you to a list of rogue Chinese exporters, publish the details of your company on www.ripoffchina.com 
This is a new site going live at the end of the year with details of fraudulant export companies and manufacturers in China. The site will be advertising on Alibaba.Com and all the major sites, naturally if an importer sees a company on there that they were planning to buy from, then unless they are mad they will not buy from that company, please remain honest with us.

客户愤恨地说要把我们贴到他们国家的中国供应商黑名单去,并要求把差额退还给他。

无视,淡定, … 想想晚上去吃什么好吃的?好像有家泰国菜馆开业了,尝尝去。

隔了一天,缓了缓心情之后,我又写了一封邮件给客户,这种没有信誉的客户反正是不会再合作了:

Rumor has it that there are a lot of horrible stories of Chinese suppliers, but this time we witnessed a different version story of UK buyers, whom we thought were gentalmen.

Adam Smith wrote the famous political economics works <The Wealth of Nations> , but he didn't mention that people get wealth by fraud.

We just take things what is rightful ours While you profit yourself at the expense of others.

Goodbye.

后来客户也没回复,这件事就此告一段落。

后来在 11 年 12 月底,有个同学做五金紧固件的,出口到巴西一个柜子的货。客户付了 30%的货款订货,船到港近一个月了客户不提货。

客户曾经问过是否可以给折扣,因为当时巴西货币雷亚尔对美元汇率缩水严重。我同学没答应。再后来他打电话给客户,客户不接电话也不回邮件。后来客户有次邮件回复说,希望付款方式能改成 OA 60 天。现在汇率太差,付款的话会损失严重,之前打的 30%的定金就当成以后订单的定金再算。

眼看越拖越久,同学一筹莫展。客户签订的合同就是不履行,已经是违约了。汇率因素毕竟不属于不可抗力。

后来我就让他试试我的方法,答应给客户 10%的折扣,让他先收 60%的货款回来再说,这样加上之前的 30%定金,也收了 90%了。(那时候巴西还无法凭提单副本提货,但是也担心客户可能提到货,所以准备把提单的封签号等信息涂抹掉)

后来也好笑,客户要 30%的折扣。我说这条路有戏,后来谈到 15%的折扣,另外滞港费由我们承担一半。差不多实际 20%的折扣了。后来客户真付了 50%的货款过来,这样还剩下 20%没收回。

还好同学也不贪心,也不想过分为难客户,只是想再收 10%保本就好。于是之后就是拖字诀,拖了几天,为了 10%的金额迟迟没有给客户提单。

说到这好像有点坏人的感觉。。但是天晓得这种事情业务员要承受多大压力,作为一个销售,我们问心无愧,我卖给你的东西值这个价值。那么多工人起早贪黑出卖劳动力。如果这还亏本卖,对不起我们的工人。。

客户眼看着滞港费受不了了,后来问怎么回事还没放提单。当然又是财务。。系统。。一系列。。

然后我们说的确没办法,说请再付 10%,告诉客户 this 10% amount will be part of deposit of your next order, ok?

后来客户也没说什么了,付了剩余的款。然后同学出具了一份正式的盖章的公司文件,证明收了客户多少金额的款,将来随时可用作预付款。有没有将来的订单估计客户心里也很清楚。基于这次的情况,下次即使客户想合作,那么报价也不是他能接受的。

说这些,其实并不是在教大家使阴招,而是告诉大家,有时候事情的解决可以分步走,不要想一下子就能解决。你也可以先妥协,想办法先获取有利地位之后再考虑对策。

 

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料神Sam
料神Sam
识不足则多虑,威不足则多怒,信不足则多言。

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呃,评论有点多呢... 料网小秘书为您玩命加载中...
  1. Fidelia

    虽然还没经历过这种客户,但是看着舒服

    2年前 (2020-08-21)回复
  2. 乔子涵

    一边看,一边在笑,太解气了,去年出了一批货,正赶上降价,货物到港了,客户由于信用证不符点拒付,还让银行扣留单据,造成了一大批的滞港费,当时真的是一点办法都没有,把货退回了,重新卖给了 其他人,惨痛的教训呀。

    6年前 (2017-04-24)回复
  3. TENDER

    看着真解气啊!

    6年前 (2017-04-11)回复
  4. July

    学习了,想请教一下料神,关于谈判入门书籍有没有推荐的,说实话我这个人比较有阅读障碍,看不进书,最好从简单的开始看,谢谢了

    6年前 (2017-02-11)回复
  5. Peter琥珀

    黑名单,真的没有吗,听着挺唬人的 :surprised:

    6年前 (2016-11-23)回复
    • 料神Sam
      Liaosam,外贸综合症患者。
      @Peter琥珀 有是有的,不过没多少人看。
      6年前 (2017-01-11)回复
  6. Cathy

    不得不说我也用过这招,必要时候不得不出招 :lol:

    7年前 (2016-01-08)回复
  7. Wilson
    wilson

    如果是我 我也是一样的解决方法吧。唯一的不同应该是我会放 20%的口子,避免客人起疑心。

    7年前 (2015-10-07)回复
  8. Rocksino

    看到文章的一半就知道作者要在提单上发力反击那个英国孙子了,哈哈哈,果不其然! 但是我有一点不明白,按说价格确认后,客户应该发给作者公司一个正式的 PO 才对啊,上面有最终价格,价格条款还有客户公司的抬头和 LOGO,如果有了这个,还怕客户赖账吗? 毕竟有了 PO 就是板上钉钉的事情了。

    7年前 (2015-08-07)回复
    • 快乐的小熊猫

      @Rocksino 不是每个进口商都给供应商发 PO。

      7年前 (2015-08-19)回复
  9. boogie

    厉害啊!学习了!以后要有防人之心

    7年前 (2015-07-24)回复
  10. Kenny

    这个方法,这类事件我还是用过的。当然,还有一点,就是有些客户,想来中国,尤其是非洲那些客户。他来中国不是为了 business,那么,邀请函怎么办呢?尤其对于一些国家,需要中国政府的邀请函,时间非常长,流程也比较复杂,虽然可以提交未合作的资料来办理,但是如果时间成本,人工成本不考虑,你就去办了,那就大错特错了。两种方法,1. 公司邀请函。试试。如果不同意,就让他提供资料。2. 政府邀请函,在他提供资料之后,告诉他,我们已经提交给中国政府了。但是,需要有交易记录,可否先安排定金过来。如果没有安排,或者给你假的水单(这个我客人真的有给我假的。),款项未到账,就不要去办理了,99%可能是个骗子。希望大家遇到这种事情,多多百度下客户邮箱,这两个客户,我百度,都有人在福步举报过。

    7年前 (2015-07-20)回复
    • TENDER

      @Kenny 点赞!点赞!点赞!点赞!点赞!点赞!点赞!

      6年前 (2017-04-11)回复
  11. rick

    虽然还没遇到这样的问题,但是看看也是好的。

    7年前 (2015-07-14)回复
  12. Maneejan

    太牛了有木有

    7年前 (2015-07-02)回复
  13. anna

    非常棒,学习了,谢谢分享!

    7年前 (2015-07-01)回复
  14. anya

    真真学习啦 每天过来瞅瞅 大神

    7年前 (2015-06-29)回复
  15. haicaozhang

    很棒,对付这样的客户算是以其人之道还治其人之身吧 :mrgreen:

    7年前 (2015-06-12)回复
  16. 路漫修远

    客户真存心使诈占便宜又怎么会轻易先放尾款不拿 shipping documents,客户再次出来使诈肯定吸取你的教训做见提单付尾款了,他敢这么敲诈到我这里直接不要尾款货不发了

    7年前 (2015-06-08)回复
  17. king08

    是的,就应该这样.无论何时,我们都需要时刻记住:拥有主动权就等于拥有了一切,也就意味占据了谈判中的话语权!

    8年前 (2015-05-04)回复
  18. Maeve

    这就是智慧的力量!

    8年前 (2015-04-15)回复
  19. Allison

    赞赞哒,有一种大快人心的赶脚。

    8年前 (2015-03-31)回复
  20. Allen

    亲,受益匪浅,多谢分享!

    8年前 (2015-03-31)回复
  21. 是啊 我们真心实意做生意 遇到这种无奈真没办法 以其人之道反制其人之身 也打击下这种无奈老外的嚣张气焰 ;

    8年前 (2015-03-24)回复
  22. 纸牌屋

    对待洋无赖就该这样。

    8年前 (2015-03-04)回复
  23. moonmoon

    @Charles 如果是付了定金供应商玩阴的怎么破?

    6年前 (2016-11-21)回复
  24. charles

    @moonmoon 这是另外一个问题咯。 只能说,一切从完美出货的角度出发去解决这个问题。 毕竟这个供应商是你当初的’选择‘, 这合作中间是因为一些什么样的问题而导致地供应商不配合,这个原因还需要您自己来细细推敲。

    6年前 (2016-11-24)回复